A maker at heart, I construct visual identities, brand stories, motion graphics, social media strategies for the creative and ambitious.
I have multifaceted experience working as a digital designer in one of Australia's top creative production agencies, while simultaneously running my freelance design business. I have experience across boutique brand design all the way through national retail brands.
Logo & Brand IdentityGraphic Design (Signage, Posters, Digital & Print)+11
Experienced Digital Marketing Professional with 15 years of expertise in WordPress, Google Ads, SEO, and online marketing. Skilled in developing and managing effective digital marketing strategies that improve website visibility, increase organic traffic, generate leads, and support business growth.
Core Skills:
15+ years of Digital Marketing experience
WordPress Website Management
SEO & Search Engine Marketing
Google Ads / PPC Campaign Management
Keyword Research & Competitor Analysis
On-Page & Off-Page SEO
Technical SEO & Website Optimization
Google Analytics & Performance Tracking
Content Marketing & Optimization
Lead Generation & Conversion Optimization
Digital Marketing Strategy
Website Performance & Traffic Growth
With over a decade managing social media content, strategy and campaigns in-house for Spirit of Tasmania, RISING Festival, Melbourne Skydeck and Monash University, I know how to use social platforms to boost awareness, engagement, and produce sales.
I’ve scaled TikTok accounts by thousands of followers in months, grown Instagram communities, and led viral campaigns that captured national and international attention.
From creating and publishing content organic growth strategies to paid social advertising, I combine creative storytelling with data-driven insights to get measurable results.
Marketing & Brand leader specialising in transforming consumer, food, hospitality and lifestyle brands into culturally relevant, commercially strong businesses.
I work across brand strategy, creative direction, launches, digital growth, retail concepts and customer experience, helping brands elevate perception, drive demand and create experiences people genuinely connect with.
Over the past decade I’ve led brand and marketing across franchise networks, retail, hospitality and e-commerce businesses, spanning national brands, fast-growing companies and emerging concepts.
Meta Ads (Facebook & Instagram)TikTok & Emerging Social Ads+9
Words are everywhere, but really good ones? They're hard to find. That's where I come in.
I'm a copywriter and content strategist with 10+ years of experience helping brands show off, stand out, and tell their stories. With past clients in sectors like beauty, tech, lifestyle, health, and agriculture, I'm proudly anti-niche and will spin gold from whatever you throw at me.
If ChatGPT just isn't cutting it anymore, let me have a crack. I promise 100% human-written copy that's built on shower thoughts, lots of coffee, and YouTube spirals. I will use em dashes, though. Cold dead hands, etc.
Community management is the conversation side of social: replying to comments and DMs, moderating your groups and channels, sparking discussion, handling complaints before they grow, and flagging feedback or issues that need your attention. It is different from content creation; some freelancers do both, but agree which side the gig covers before it starts.
If you get a handful of comments a week, probably not yet; reply yourself. It starts paying for itself when messages go unanswered for days, when a Facebook group needs daily moderation, or when DMs are actually enquiries you are losing. A fast, human reply is one of the cheapest conversion tools a small business has.
Agree a response window as part of the gig. A common setup for a small business is two check-ins a day on weekdays, with anything urgent escalated to you straight away. 24/7 coverage exists but costs accordingly, and most local businesses do not need it. What matters is that no enquiry sits unanswered for days.
Expect the first few weeks to be setup: a short tone guide, saved replies for your most common questions, house rules for moderation, and an escalation list (what they handle, what comes to you). A good community manager drafts replies for your sign off early on, then earns the trust to reply directly within the agreed rules.
Yes, and at small scale you should, because nobody knows your business like you. The tools are free: Meta Business Suite collects Facebook and Instagram comments and DMs in one inbox, and saved replies cover the repeat questions. The handover point is volume; when replying properly starts eating an hour or more a day, a freelancer keeps the response times you built your reputation on.
With a plan you agree up front. Standard practice: acknowledge publicly and fast, move the detail to DMs, never argue in the comments, and escalate anything legal, safety-related or heated to you immediately. Genuine criticism gets a straight answer; trolling gets moderated under your house rules. Ask any candidate how they handled their worst comment thread; the answer tells you plenty.
Access to your inboxes through the proper channels (Meta Business Suite roles, never your personal password), a list of your ten most common questions with your preferred answers, your refund and complaints policy, and a clear line on what they can resolve versus what must come to you. The better this pack, the faster they sound like you.
There is no single going rate in Adelaide because cost tracks volume: how many channels, how many messages a day, and what hours you need covered. Many businesses buy it bundled into a full social media management retainer, which typically runs $1,000 to $2,500 a month. For standalone community management, post the gig with your channels and rough daily volume and let local freelancers bid; a few hours a week costs far less than daily multi-channel coverage.
Hourly rates run about $75 to $225. Most community work sits in the middle of the band, and unlike other social gigs the cost driver is coverage rather than seniority: how many channels, how many messages a day, and what hours you need someone reachable. Toward $225 you're paying for head-of-social level input, which is worth buying briefly to set escalation rules and tone, then handing the daily running to someone cheaper. Response time is the thing to agree up front, because it changes the price more than anything else.
Pick someone who can match your voice and stay calm in tricky moments. Ask how they handle complaints and escalations, and for examples of communities they have actually run in or near your industry. Read their reviews on Unjumble for reliability and response times, because in this gig showing up every day is the whole job.
Post a community management gig in 60 seconds. Describe the work, set your budget and timeframe, and choose whether it is time-based or outcome-based. Local freelancers send a bid with a quote, you compare their profiles, portfolios and reviews, then pick the one that fits. Posting a gig is free. When you accept a bid, each stage is the freelancer's price, plus GST if they're registered, plus our 5% platform fee (worked out on the price before GST, GST included). A $1,000 stage from a GST-registered freelancer comes to $1,150.
Every gig runs on a payment schedule you both agree on up front, and every payment runs through Stripe. On an outcome-based gig each stage is charged before the work starts and held by Unjumble until sign-off, or until it pays out on its own 14 days after it's submitted. On a time-based gig you're charged for each month as it starts, and it pays out when the next month starts unless you raise an issue.
