I'm Katie Parsons, a growth marketing specialist with nearly seven years of experience across agency, freelance, and in-house environments. I work with businesses across a wide range of industries, including eCommerce, real estate, trades, healthcare, SaaS, and professional services. My core strengths are paid media (Google Ads and Meta), and analytics and tracking setup, but I regularly work across the full stack, from building landing pages and websites in Webflow and Shopify through to email automations, reporting dashboards, and content creation. I take a practical, data-led approach. I focus on setting things up properly, measuring what actually matters, and making decisions based on performance rather than gut feel. I work well with founders and operators who want expertise they can rely on, clear communication, and results they can see.